The Money Making Formula
The equation behind making money. Money is not magic and money is not luck. Money follows formulas.
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By Muegbeyogho N. Courage
The equation behind making money. Money is not magic and money is not luck. Money follows formulas.
Now available
By Muegbeyogho N. Courage
Two free tests, two minutes. Whether you already run a business or you are just starting out, find out exactly where you stand.
Choose the version that suits you.
Most people believe money is a mystery. It is not. Every business that makes money, whatever its size, shows these three parts. Remove one and the result changes.
Value gives people a reason to choose you. Without it, nothing is worth paying for.
Influence gives them a reason to notice you. People cannot buy what they do not know exists.
Management gives your business the ability to grow. Without it, even the money you earn can quietly disappear.
Whether you are an entrepreneur, freelancer, student, employee, creative, business owner, or someone searching for financial clarity, this book gives you practical principles you can apply immediately.
Why it is called
Mathematics taught me that every answer has an equation. Life taught me that every result does too.
I did not choose this title because it sounded catchy. I chose it because I genuinely believe money is governed by principles, just as mathematics is governed by formulas.
I fell in love with mathematics as a boy, because my father, a Senior Lecturer in Mathematics, never handed me answers. He explained the process until I understood why the answer was the answer. One lesson stayed with me: the left hand side must equal the right hand side. The equation never lies.
Later I saw that business, relationships, health and money all work the same way. Every result has a cause. When you understand the principles behind the result, money becomes far less mysterious. It becomes predictable.
Muegbeyogho N. CourageAdapted from the chapter “Why This Book Is Called The Money Making Formula”
Swipe or tap to turn the pages, just like the real book.
What readers are saying
Muegbeyogho N. Courage
Joint Heirs Publications
Benin City, Nigeria
MONEY MAKING FORMULA
Over the years of working with entrepreneurs, professionals, business owners, and individuals seeking economic transformation, I have come to appreciate one important truth: people do not struggle only because they lack opportunities. More often than not, they struggle because they lack the understanding, structure, and principles required to turn opportunities into lasting success.
That is why I believe The Money Making Formula is a timely and valuable contribution.
Osayi Tres OmokaroExecutive Director, African Center for Enterprise & Capacity Development
11MONEY MAKING FORMULA
Every book begins with a question.
This one began with a burden.
For years, I watched gifted, hardworking people struggle financially. They weren’t lazy. They weren’t unintelligent. Many were exceptionally talented.
The more I observed these patterns, the more convinced I became that success is not random.
Knowledge alone changes very little. Applied knowledge changes everything.
As you read this book, don’t rush through the pages. Pause. Reflect. Ask difficult questions.
13MONEY MAKING FORMULA
Let me tell you a little about myself.
The truth is, business did not start for me after graduation. It didn’t even start when I became a photographer.
It started when I was a child.
Around Primary 5 or Primary 6, I had already developed one strange habit—I liked making money.
Not because my parents couldn’t provide for me. Not because we were starving.
I was simply fascinated by the idea that someone could create something, solve a problem, and get paid for it.
22MONEY MAKING FORMULA
My parents probably played a huge role in that. Both of them worked as civil servants. They were teachers. But they didn’t stop there. They also ran businesses on the side.
Growing up, I watched them balance both worlds. During the day, they taught in school. Outside work, they traded, bought, sold, and looked for ways to increase their income.
Without knowing it, I was receiving my first business lessons.
I learned that one source of income is good. But multiple sources of income are better.
I learned that your salary should not be the only thing feeding your dreams.
23MONEY MAKING FORMULA
The real adventure began after I gained admission into the College of Education.
For the first time, I had freedom. And I used it.
I tried almost everything I could think of. I learned how to make liquid soap. I joined network marketing companies. I discovered I could draw, so I started making money as an artist. I became a Jumia sales agent.
Some businesses made money. Some barely survived. Some failed completely.
But do you know something funny?
I don’t regret any of them.
The story continues in the full book →
24Get your copy today.
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This is your chance. Stop guessing about money and start applying the formula. Get your copy today.
Muegbeyogho Nosakhare Courage is an entrepreneur, visual artist, photographer, educator and business strategist. He is the Founder and Creative Director of Ncourage Photo Creative Studio and Academy, where he trains and mentors photographers and creative entrepreneurs.
He started selling products as a young boy in primary school and has since built businesses and served clients across Nigeria and internationally. His mission is to help people think differently about money, build businesses that last, and live lives of purpose and impact.